SAP’s annual SAPPHIRE NOW conference—the most innovative cloud and business technology conference of the year—takes place from 5-7th June in Orlando, Florida.

In the past few weeks, I’ve taken you through the steps of how to become an insights-driven business with SAP BW/4HANA. SAPPHIRE NOW gives you the opportunity to see for yourself how disruptive innovation works in practice and learn how SAP delivers transformative business outcomes, directly from our customers.

Today, I’m delighted to present to you five of my customer highlights of the conference. The links below each one provide more information and the opportunity to add it in to your agenda. And if you can’t attend in person, we’ll be broadcasting live from Orlando throughout the conference.

Mercedes-Benz : Achieve Insightful Analytics Based on Next-Generation Data Management

Wednesday 6th June 16:30-17:30

The application of predictive analytics has helped Mercedes Benz increase revenue with pricing optimization on its second hand cars. Learn how SAP BW/4HANA supports its sales and distribution business, offering comprehensive insights while complying with the GDPR, essential for all organizations affected by the new EU ruling which came into force last week.

Add to my agenda

Sony Interactive Entertainment : Become an Insight-Driven Business with a Modern Data Warehouse

Thursday 7th June 12:00-12:40.

Only 31% of businesses agree they can access business insights in a timely manner. This interactive presentation gives you the opportunity to learn how to simplify the way you access those insights and access more data more rapidly. Hear how Sony refreshed its deployment of the SAP Business Warehouse application using the SAP BW/4HANA solution and data modelling functionality within the SAP HANA business data platform.

Add to my agenda

Delta Faucet : Lessons Learned With Manufacturing Deployment on SAP S/4HANA 1610

Tuesday 5th June : 15:15-16:15.

This must-see ASUG presentation covers the lessons learned at Delta Faucet following its implementation of SAP S/4HANA for complex supply chain, manufacturing, and engineering processes which replaced the legacy JD Edwards system. It covers the different reporting options such as SAP BW/4HANA, embedded analytics, and SAP Fiori apps as well as the issues of data migration and organizational change management aspects.

Add to my agenda

Katerra : Implementation of SAPS/4HANA and SAP BW/4HANA

Tuesday 5th June 11:00-12:00

Together, Katerra and SAP will detail the role of the SAP Early Adopter Care program which proved extremely successful in Katerra’s implementation of SAP S/4HANA and the SAP BW/4HANA solution. Hear about the journey, decisions, challenges and successes faced by SAP on this project and how SAP Lumira software successfully supported Katerra’s reporting and analytics direction.

Add to my agenda

U.S. Department of the Interior : Migration to SAP BW powered by SAP HANA and SAP BW/4HANA Road Map

Thursday 7th June 15:30-16:30

At this insightful session, you will learn how the US Department of the Interior migrated to SAP BW powered by SAP HANA. Presentation highlights include the strategy, the steps of the actual migration, optimization – and of course the lessons learned. You will also discover the optimization strategy for the SAP BW/4HANA solution, covering data cleanup, object conversion, system setup, security parameters, and reporting integration.

Add to my agenda


Reimagine your business processes and find out how the best run businesses help the world to run better with SAP. SAPPHIRE NOW is the place where game-changing technologies enable you to meet your future, connect with SAP customers and product experts, and find the answers to your questions.